Problem: Disney has long been criticized for lacking a breadth of cultural and ethnic representation in their films, particularly with the characters in their Disney Princess franchise. Disney wants to show that they are moving towards a new era.
Solution: While Disney continues to work on creating more inclusive films, roll out a campaign that reimagines classic Disney characters as different races, body types, and cultures.
Co-Credit: Daisy Jimenez, copywriter
This is student work and is entirely speculative.
