Problem: People don’t realize where opioid addiction comes from or the dangers of prescription painkillers.
Solution: Twist the familiar image of a prescription pill bottle to communicate statistics about the dangers of opioid pills.
Bonus: This campaign won Gold in the Student category at Hatch 2018. Not to brag or anything.
Co-Credit: Emily Hogan, creative team
This is student work and is entirely speculative.
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